How To Earn Cashback On Your Invoices With Customer Rebates

The expenses associated with running your business can be hefty. Considering how most businesses operate with a net profit margin of just 5.05%, there’s little room for error. And that’s especially true for small businesses and startups where turning a consistent profit can be difficult. 

When assessing your budget and expenses, even small savings can make a huge difference for the life and success of your business. There’s always room to add another place to save or earn a stream of revenue.

So why can’t your invoices be one of them?

With the help of customer rebates and cashback, your business’s expenses don’t have to be quite so large. 

Learn how to earn money back on each of your invoices: 

  1. Rebates
  2. Supplier Rebates
  3. Customer Rebates
  4. Card Cashback
  5. vCard Cashback
  6. Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

1. Rebates

No doubt you’ve heard the term rebate or manufacturer/vendor rebate before. Rebate programs are essentially money back on a service or product for agreed-upon terms. Vendor rebates offer customers a way to pay a lower price on their invoices and secures more business for suppliers. 

That’s because consumers are 75.4% more likely to make a purchase with a rebate. 

Bar chart showing the importance of discounts and coupons to overall digital purchasing decisions. Source

Rebates are different from discounts and coupons because they aren’t given upfront. That means you have to wait to receive the rebate amount once a transaction is completed. In some cases, you may have access to instant rebates at the point of sale that act very similarly to discounts. 

Vendors offer rebates for a variety of reasons. In many ways, they work to serve the interests of both parties. A manufacturer may offer a rebate to attract a new customer, win business from the competition, increase their market share, or encourage current customers to reorder in larger quantities. 

Since rebates are only given after the transaction is complete, they offer a measure of control to distributors for buyer behavior. For example, a rebate agreement may include restrictions on the total amount of products purchased and which ones the customer purchases. 

There are many different types of rebates. You can typically secure a rebate for one of the following reasons: 

Types of Customer Rebates
Volume IncentiveTo encourage larger orders, companies may offer a rebate when you reach a certain number of units ordered
Value IncentiveAlong the same lines as a volume incentive, value incentives encourage larger orders, with total cost as the metric.
Growth IncentiveThis vendor rebate is designed to reward customers for growing their account a certain percentage above a baseline.
Retention Rebates
Suppliers may sometimes offer customer rebates for long-term customers. This ensures their current client base is less likely to be won over by a competitor.
Mix RebatesCompanies that offer a variety of products and services can increase their revenue when their customers purchase multiple products. To that end, they will offer rebates when you purchase a combination of goods.
New Product RebatesTo promote a new line, suppliers will offer rebates for the purchase of the new product. This encourages customers to try new products, increasing their chances of gaining loyal customers.
Old Product RebatesWhen a supplier discontinues a product, they want to clear out their inventory. To move the product, they will offer a discounted selling price to encourage purchases.
Free of Charge (FOC) RebatesNot all customer rebates come in the form of cashback. To incentivize further purchases, companies may issue rebates as free products or in value to be added to future purchases.
Group Procurement Organization (GPO) RebateRebates can also be negotiated through Group Procurement Organizations, like Plate IQ’s partnership with Foodbuy. If you’re a member of a GPO, the organization negotiates rebates with the manufacturers on your behalf and passes the savings on to you.


When talking about rebates, it’s common to hear a couple of different terms: 

Supplier Rebates

Supplier rebates are money back offered to customers to incentivize qualifying types of purchases. Suppliers offer them to win business or secure further sales. 

On the supplier side, rebates sometimes involve a dedicated rebate management professional to:

  • Determine the right kinds of rebates to offer
  • Keep track of rebates
  • Process rebates
  • Manage customer accounts 

Customer Rebates

Customer rebate programs are similar to supplier rebates as both refer to the same transaction. The difference is that customer rebates are from the buyer’s perspective. For customers, the rebates don’t need as much work to manage, besides making sure you maintain eligibility and that they’re fulfilled through accounts receivable.


2. Card Cashback 

It’s very common for credit card companies to offer a small amount of cashback on purchases. The cashback ranges from 1% back on every purchase to as much as 5% cashback on specific purchases like restaurants or travel. 

Take a look at the cashback offerings of NerdWallet’s recommendations for the best business credit cards:


Top Business Cards
Credit CardAnnual feeRewards RateIntro Offer
American Express Blue Business Cash™ Card$01%-2% Cashback$250
Ink Business Cash® Credit Card$01%-5% Cashback$750
Capital One Spark Cash Plus$1502% Cashback$1,000
The Blue Business® Plus Credit Card from American Express$01x-3x Points15,000 Points
Bank of America® Business Advantage Travel Rewards World Mastercard® credit card$01.5x-3x Points30,000 Points


How can credit card companies afford to pay you to use their services?

Credit card companies charge merchant processing fees for each transaction. Since they earn money every time you use their credit card, they incentivize it by giving a small portion of those merchant fees back to you. Retail stores participate in this program because it broadens their potential pool of customers and offers convenient customer service. 

There are often a few stipulations on how much cashback you can redeem and what you can redeem it for. Most credit card companies have an annual limit on the amount of cashback you can earn. The upside is that you can use your credit card anywhere and still earn money back without negotiating a deal or meeting certain requirements. 

There are several additional benefits of getting a business credit card. For one, the line of credit is separate from your personal expenses. While you’ll probably need to use your own credit history to qualify for the card, the credit line will be associated with your business entity. That means your personal credit utilization won’t be affected. 

Business credit cards also offer different reward categories than personal credit cards. You can benefit from purchases on travel, shipping, advertising, and restaurants

The downside of a business credit card is that it may come with annual fees that undercut some of your earnings. Additionally, carrying a balance month-to-month will incur interest charges that can negate your small cashback benefits. 

There are many options to choose from, and you should carefully consider the pros and cons of opening a business credit card before jumping into a commitment.

3. vCard Cashback

Similar to credit card customer rebates, virtual payment networks also offer cashback for your business invoices. 

Services like Plate IQ’s VendorPay provide a bill pay network with participating vendors and retailers, with a convenient and easy-to-use automated payment feature. 

Screenshot of Plate IQ’s bill pay features. Source

The network also charges a small fee to the vendor, but in this case, the vendor benefits from the services because the automated services reduce time and expense on their end for a low price point. 

In addition, virtual cards (vCards) can be sent out in response to one-off or irregular invoices, which makes it easier to match payments with outstanding invoices. 

Almost all vendors expect to have a certain number of late invoices every month, but that uncertainty can make accounting more difficult. It also ties up revenue and requires account representatives to spend time collecting their B2B payments. 

It’s estimated that the average American small business owner has to spend 15 days a year attempting to collect payment. 

A virtual bill payment network like Plate IQ’s VendorPay greatly lowers the average time vendors have to wait on payments, or the Days Sales Outstanding (DSO). While the industry average is 41 days, we found in a recent survey that our vendors have an average DSO of just 22.7 days.  

Chart showing the economy-wide Days Sales Outstanding benchmark, compared to Plate IQ’s DSO of 22.7. Source

We offer a service that cuts out those difficulties and earns you cashback on every invoice. It’s a win-win for everyone involved. 

Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

Running your business already involves several expenses and bills that can eat into your profits. Finding ways to earn customer rebates on each one of your invoices can be a great way to make your money go further. 

Invoice rebates from your suppliers for fulfilling certain order requirements, paying with a business credit card, or joining an automated bill pay network like VendorPay all offer excellent options for cashback for your business. 

If you want to see how Plate IQ can save you money and automate your accounts payable, request our free demo today. 


How To Earn Cashback On Your Invoices With Customer Rebates

The expenses associated with running your business can be hefty. Considering how most businesses operate with a net profit margin of just 5.05%, there’s little room for error. And that’s especially true for small businesses and startups where turning a consistent profit can be difficult. 

When assessing your budget and expenses, even small savings can make a huge difference for the life and success of your business. There’s always room to add another place to save or earn a stream of revenue.

So why can’t your invoices be one of them?

With the help of customer rebates and cashback, your business’s expenses don’t have to be quite so large. 

Learn how to earn money back on each of your invoices: 

  1. Rebates
  2. Supplier Rebates
  3. Customer Rebates
  4. Card Cashback
  5. vCard Cashback
  6. Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

1. Rebates

No doubt you’ve heard the term rebate or manufacturer/vendor rebate before. Rebate programs are essentially money back on a service or product for agreed-upon terms. Vendor rebates offer customers a way to pay a lower price on their invoices and secures more business for suppliers. 

That’s because consumers are 75.4% more likely to make a purchase with a rebate. 

Bar chart showing the importance of discounts and coupons to overall digital purchasing decisions. Source

Rebates are different from discounts and coupons because they aren’t given upfront. That means you have to wait to receive the rebate amount once a transaction is completed. In some cases, you may have access to instant rebates at the point of sale that act very similarly to discounts. 

Vendors offer rebates for a variety of reasons. In many ways, they work to serve the interests of both parties. A manufacturer may offer a rebate to attract a new customer, win business from the competition, increase their market share, or encourage current customers to reorder in larger quantities. 

Since rebates are only given after the transaction is complete, they offer a measure of control to distributors for buyer behavior. For example, a rebate agreement may include restrictions on the total amount of products purchased and which ones the customer purchases. 

There are many different types of rebates. You can typically secure a rebate for one of the following reasons: 

Types of Customer Rebates
Volume IncentiveTo encourage larger orders, companies may offer a rebate when you reach a certain number of units ordered
Value IncentiveAlong the same lines as a volume incentive, value incentives encourage larger orders, with total cost as the metric.
Growth IncentiveThis vendor rebate is designed to reward customers for growing their account a certain percentage above a baseline.
Retention Rebates
Suppliers may sometimes offer customer rebates for long-term customers. This ensures their current client base is less likely to be won over by a competitor.
Mix RebatesCompanies that offer a variety of products and services can increase their revenue when their customers purchase multiple products. To that end, they will offer rebates when you purchase a combination of goods.
New Product RebatesTo promote a new line, suppliers will offer rebates for the purchase of the new product. This encourages customers to try new products, increasing their chances of gaining loyal customers.
Old Product RebatesWhen a supplier discontinues a product, they want to clear out their inventory. To move the product, they will offer a discounted selling price to encourage purchases.
Free of Charge (FOC) RebatesNot all customer rebates come in the form of cashback. To incentivize further purchases, companies may issue rebates as free products or in value to be added to future purchases.
Group Procurement Organization (GPO) RebateRebates can also be negotiated through Group Procurement Organizations, like Plate IQ’s partnership with Foodbuy. If you’re a member of a GPO, the organization negotiates rebates with the manufacturers on your behalf and passes the savings on to you.


When talking about rebates, it’s common to hear a couple of different terms: 

Supplier Rebates

Supplier rebates are money back offered to customers to incentivize qualifying types of purchases. Suppliers offer them to win business or secure further sales. 

On the supplier side, rebates sometimes involve a dedicated rebate management professional to:

  • Determine the right kinds of rebates to offer
  • Keep track of rebates
  • Process rebates
  • Manage customer accounts 

Customer Rebates

Customer rebate programs are similar to supplier rebates as both refer to the same transaction. The difference is that customer rebates are from the buyer’s perspective. For customers, the rebates don’t need as much work to manage, besides making sure you maintain eligibility and that they’re fulfilled through accounts receivable.


2. Card Cashback 

It’s very common for credit card companies to offer a small amount of cashback on purchases. The cashback ranges from 1% back on every purchase to as much as 5% cashback on specific purchases like restaurants or travel. 

Take a look at the cashback offerings of NerdWallet’s recommendations for the best business credit cards:


Top Business Cards
Credit CardAnnual feeRewards RateIntro Offer
American Express Blue Business Cash™ Card$01%-2% Cashback$250
Ink Business Cash® Credit Card$01%-5% Cashback$750
Capital One Spark Cash Plus$1502% Cashback$1,000
The Blue Business® Plus Credit Card from American Express$01x-3x Points15,000 Points
Bank of America® Business Advantage Travel Rewards World Mastercard® credit card$01.5x-3x Points30,000 Points


How can credit card companies afford to pay you to use their services?

Credit card companies charge merchant processing fees for each transaction. Since they earn money every time you use their credit card, they incentivize it by giving a small portion of those merchant fees back to you. Retail stores participate in this program because it broadens their potential pool of customers and offers convenient customer service. 

There are often a few stipulations on how much cashback you can redeem and what you can redeem it for. Most credit card companies have an annual limit on the amount of cashback you can earn. The upside is that you can use your credit card anywhere and still earn money back without negotiating a deal or meeting certain requirements. 

There are several additional benefits of getting a business credit card. For one, the line of credit is separate from your personal expenses. While you’ll probably need to use your own credit history to qualify for the card, the credit line will be associated with your business entity. That means your personal credit utilization won’t be affected. 

Business credit cards also offer different reward categories than personal credit cards. You can benefit from purchases on travel, shipping, advertising, and restaurants

The downside of a business credit card is that it may come with annual fees that undercut some of your earnings. Additionally, carrying a balance month-to-month will incur interest charges that can negate your small cashback benefits. 

There are many options to choose from, and you should carefully consider the pros and cons of opening a business credit card before jumping into a commitment.

3. vCard Cashback

Similar to credit card customer rebates, virtual payment networks also offer cashback for your business invoices. 

Services like Plate IQ’s VendorPay provide a bill pay network with participating vendors and retailers, with a convenient and easy-to-use automated payment feature. 

Screenshot of Plate IQ’s bill pay features. Source

The network also charges a small fee to the vendor, but in this case, the vendor benefits from the services because the automated services reduce time and expense on their end for a low price point. 

In addition, virtual cards (vCards) can be sent out in response to one-off or irregular invoices, which makes it easier to match payments with outstanding invoices. 

Almost all vendors expect to have a certain number of late invoices every month, but that uncertainty can make accounting more difficult. It also ties up revenue and requires account representatives to spend time collecting their B2B payments. 

It’s estimated that the average American small business owner has to spend 15 days a year attempting to collect payment. 

A virtual bill payment network like Plate IQ’s VendorPay greatly lowers the average time vendors have to wait on payments, or the Days Sales Outstanding (DSO). While the industry average is 41 days, we found in a recent survey that our vendors have an average DSO of just 22.7 days.  

Chart showing the economy-wide Days Sales Outstanding benchmark, compared to Plate IQ’s DSO of 22.7. Source

We offer a service that cuts out those difficulties and earns you cashback on every invoice. It’s a win-win for everyone involved. 

Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

Running your business already involves several expenses and bills that can eat into your profits. Finding ways to earn customer rebates on each one of your invoices can be a great way to make your money go further. 

Invoice rebates from your suppliers for fulfilling certain order requirements, paying with a business credit card, or joining an automated bill pay network like VendorPay all offer excellent options for cashback for your business. 

If you want to see how Plate IQ can save you money and automate your accounts payable, request our free demo today. 


The expenses associated with running your business can be hefty. Considering how most businesses operate with a net profit margin of just 5.05%, there’s little room for error. And that’s especially true for small businesses and startups where turning a consistent profit can be difficult. 

When assessing your budget and expenses, even small savings can make a huge difference for the life and success of your business. There’s always room to add another place to save or earn a stream of revenue.

So why can’t your invoices be one of them?

With the help of customer rebates and cashback, your business’s expenses don’t have to be quite so large. 

Learn how to earn money back on each of your invoices: 

  1. Rebates
  2. Supplier Rebates
  3. Customer Rebates
  4. Card Cashback
  5. vCard Cashback
  6. Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

1. Rebates

No doubt you’ve heard the term rebate or manufacturer/vendor rebate before. Rebate programs are essentially money back on a service or product for agreed-upon terms. Vendor rebates offer customers a way to pay a lower price on their invoices and secures more business for suppliers. 

That’s because consumers are 75.4% more likely to make a purchase with a rebate. 

Bar chart showing the importance of discounts and coupons to overall digital purchasing decisions. Source

Rebates are different from discounts and coupons because they aren’t given upfront. That means you have to wait to receive the rebate amount once a transaction is completed. In some cases, you may have access to instant rebates at the point of sale that act very similarly to discounts. 

Vendors offer rebates for a variety of reasons. In many ways, they work to serve the interests of both parties. A manufacturer may offer a rebate to attract a new customer, win business from the competition, increase their market share, or encourage current customers to reorder in larger quantities. 

Since rebates are only given after the transaction is complete, they offer a measure of control to distributors for buyer behavior. For example, a rebate agreement may include restrictions on the total amount of products purchased and which ones the customer purchases. 

There are many different types of rebates. You can typically secure a rebate for one of the following reasons: 

Types of Customer Rebates
Volume IncentiveTo encourage larger orders, companies may offer a rebate when you reach a certain number of units ordered
Value IncentiveAlong the same lines as a volume incentive, value incentives encourage larger orders, with total cost as the metric.
Growth IncentiveThis vendor rebate is designed to reward customers for growing their account a certain percentage above a baseline.
Retention Rebates
Suppliers may sometimes offer customer rebates for long-term customers. This ensures their current client base is less likely to be won over by a competitor.
Mix RebatesCompanies that offer a variety of products and services can increase their revenue when their customers purchase multiple products. To that end, they will offer rebates when you purchase a combination of goods.
New Product RebatesTo promote a new line, suppliers will offer rebates for the purchase of the new product. This encourages customers to try new products, increasing their chances of gaining loyal customers.
Old Product RebatesWhen a supplier discontinues a product, they want to clear out their inventory. To move the product, they will offer a discounted selling price to encourage purchases.
Free of Charge (FOC) RebatesNot all customer rebates come in the form of cashback. To incentivize further purchases, companies may issue rebates as free products or in value to be added to future purchases.
Group Procurement Organization (GPO) RebateRebates can also be negotiated through Group Procurement Organizations, like Plate IQ’s partnership with Foodbuy. If you’re a member of a GPO, the organization negotiates rebates with the manufacturers on your behalf and passes the savings on to you.


When talking about rebates, it’s common to hear a couple of different terms: 

Supplier Rebates

Supplier rebates are money back offered to customers to incentivize qualifying types of purchases. Suppliers offer them to win business or secure further sales. 

On the supplier side, rebates sometimes involve a dedicated rebate management professional to:

  • Determine the right kinds of rebates to offer
  • Keep track of rebates
  • Process rebates
  • Manage customer accounts 

Customer Rebates

Customer rebate programs are similar to supplier rebates as both refer to the same transaction. The difference is that customer rebates are from the buyer’s perspective. For customers, the rebates don’t need as much work to manage, besides making sure you maintain eligibility and that they’re fulfilled through accounts receivable.


2. Card Cashback 

It’s very common for credit card companies to offer a small amount of cashback on purchases. The cashback ranges from 1% back on every purchase to as much as 5% cashback on specific purchases like restaurants or travel. 

Take a look at the cashback offerings of NerdWallet’s recommendations for the best business credit cards:


Top Business Cards
Credit CardAnnual feeRewards RateIntro Offer
American Express Blue Business Cash™ Card$01%-2% Cashback$250
Ink Business Cash® Credit Card$01%-5% Cashback$750
Capital One Spark Cash Plus$1502% Cashback$1,000
The Blue Business® Plus Credit Card from American Express$01x-3x Points15,000 Points
Bank of America® Business Advantage Travel Rewards World Mastercard® credit card$01.5x-3x Points30,000 Points


How can credit card companies afford to pay you to use their services?

Credit card companies charge merchant processing fees for each transaction. Since they earn money every time you use their credit card, they incentivize it by giving a small portion of those merchant fees back to you. Retail stores participate in this program because it broadens their potential pool of customers and offers convenient customer service. 

There are often a few stipulations on how much cashback you can redeem and what you can redeem it for. Most credit card companies have an annual limit on the amount of cashback you can earn. The upside is that you can use your credit card anywhere and still earn money back without negotiating a deal or meeting certain requirements. 

There are several additional benefits of getting a business credit card. For one, the line of credit is separate from your personal expenses. While you’ll probably need to use your own credit history to qualify for the card, the credit line will be associated with your business entity. That means your personal credit utilization won’t be affected. 

Business credit cards also offer different reward categories than personal credit cards. You can benefit from purchases on travel, shipping, advertising, and restaurants

The downside of a business credit card is that it may come with annual fees that undercut some of your earnings. Additionally, carrying a balance month-to-month will incur interest charges that can negate your small cashback benefits. 

There are many options to choose from, and you should carefully consider the pros and cons of opening a business credit card before jumping into a commitment.

3. vCard Cashback

Similar to credit card customer rebates, virtual payment networks also offer cashback for your business invoices. 

Services like Plate IQ’s VendorPay provide a bill pay network with participating vendors and retailers, with a convenient and easy-to-use automated payment feature. 

Screenshot of Plate IQ’s bill pay features. Source

The network also charges a small fee to the vendor, but in this case, the vendor benefits from the services because the automated services reduce time and expense on their end for a low price point. 

In addition, virtual cards (vCards) can be sent out in response to one-off or irregular invoices, which makes it easier to match payments with outstanding invoices. 

Almost all vendors expect to have a certain number of late invoices every month, but that uncertainty can make accounting more difficult. It also ties up revenue and requires account representatives to spend time collecting their B2B payments. 

It’s estimated that the average American small business owner has to spend 15 days a year attempting to collect payment. 

A virtual bill payment network like Plate IQ’s VendorPay greatly lowers the average time vendors have to wait on payments, or the Days Sales Outstanding (DSO). While the industry average is 41 days, we found in a recent survey that our vendors have an average DSO of just 22.7 days.  

Chart showing the economy-wide Days Sales Outstanding benchmark, compared to Plate IQ’s DSO of 22.7. Source

We offer a service that cuts out those difficulties and earns you cashback on every invoice. It’s a win-win for everyone involved. 

Final Thoughts: Earn Cashback on Your Invoices With Customer Rebates

Running your business already involves several expenses and bills that can eat into your profits. Finding ways to earn customer rebates on each one of your invoices can be a great way to make your money go further. 

Invoice rebates from your suppliers for fulfilling certain order requirements, paying with a business credit card, or joining an automated bill pay network like VendorPay all offer excellent options for cashback for your business. 

If you want to see how Plate IQ can save you money and automate your accounts payable, request our free demo today. 


Maddy Osman

is a writer and entrepreneur who writes about B2B technology at The Blogsmith, a research and content agency. To learn more, visit TheBlogsmith.com.

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